CiteScore values are based on citation counts in a given year (e.g. Research into retail marketing analyzes consumers' buying patterns and preferences, identifies potential new markets or investigates new marketing strategies for the retail world.
Retailing is defined as any company involved in the sale of product or services. 2012 – 14). They use research results to … 2 (3), 2012, 65-80RESEARCH ARTICLERESEARCH ARTICLE Organized Retailing in India : Challenges and Opportunities 1 Sanjay Manocha* and 2Anoop PandeyABSTRACTThe retail landscape in India is changing rapidly and is being scrutinized … The Journal of Business Research applies theory developed from business research to actual business situations. Organized retailing in India: challenges and opportunities 1. Volume 93, Issue 1, March 2017, Pages 1-6. Research topics in retail management are gaining prominence as competition increases. CiteScore: 8.12 ℹ CiteScore: 2019: 8.120 CiteScore measures the average citations received per document published in this title. Dhruv Grewal | Anne L. Roggeveen | Jens Nordfält Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions.
Most Cited Journal of Retailing Articles. The most cited articles published since 2017, extracted from Scopus. Retailers have embraced a variety of technologies to engage their customers. The Future of Retailing - Open access. Request PDF | Cost assignment paradox: Indirect tooling costs and production orders | PurposeTooling is a common component of an industrial product’s manufacture. Most brick and mortar stores have become chain stores that undercut mom and pop shops by purchasing large quantities in bulk and spread across multiple stores or in regions. Recognizing the intricate relationships between the many areas of business activity, JBR examines a wide variety of business decisions, processes and activities within the actual business setting. One can sell products online, in a storefront or by mail/catalog. The following list of retail management research topics will enable the potential researcher to undertake structured papers within this discipline. 2012 – 14), divided by the number of documents in these three previous years (e.g. 2015) to documents published in three previous calendar years (e.g. There are many ways to sell products. Available ONLINE www.vsrdjournals.com VSRD-IJBMR, Vol.
Market research is essential to marketing departments everywhere. Topics relate to what has already been accomplished within the domain of retail management, especially within the context of logistics and