Background of the Study A pioneer and a market leader in the online auction industry, eBay has been able to grow the business significantly in the last decade amidst turbulent times for many contemporary dotcom companies.

Running head: CASE STUDY ANALYSIS Case Study Analysis eBay: In a League of Its Own EBay is the leader of the online auction industry, and was unchallenged for quite some time. \ Case Analysis - Ebay. Case Analysis – Ebay Essay. Rather, eBay’s product is the website itself. EBay provides a unique model in which the operation is driven by the consumer and seller whilst the operator (or EBay) simply provides the platform within which the transaction takes place. The online site proved to be a great success and opened a new platform in the online auction industry. Because eBay is a firm that provides online platform for people to trade with each other, eBay does not sell anything directly to the users of eBay. eBay, Inc. (2002) Overview eBay 2002 Founded in 1995 by Pierre Omidyar and Jeff Skoll, the eBay online marketplace was developed in order to provide individuals a place to sell goods and services. A+ . Ebay Analysis Essay. eBay, Inc. (2002) Overview eBay 2002 Founded in 1995 by Pierre Omidyar and Jeff Skoll, the eBay online marketplace was developed in order to provide individuals a place to sell goods and services. Background of the Study A pioneer and a market leader in the online auction industry, eBay has been able to grow the business significantly in the last decade amidst turbulent times for many contemporary dotcom companies. eBay became a phenomenon that attracted some 10 million auctions in its first three years. EBay Case Study A Case Study Documenting Ebay’s Success and Challenges. Established in 1995, eBay started as a transaction where the items collected and hard to find. This makes the value chain of eBay to be quite unique compared to other many e-commerce companies. Since then, it has grown into a throne to which you can find any items. Summary: eBay was founded by Pierre Omidyar in 1995. eBay became a phenomenon that attracted some 10 million auctions in its first three years. The company had a functional structure where open communication and decentralization was Omidyar's vision.

I. CASE ANALYSIS I. Ebay Porter's Five Forces Analysis Essay. Based on E-commerce, eBay get profit by allowing people to conduct transactions and collect a small fee to list for auction, and a small commission when the transaction is successful.